In a dueling-moderator focus group, how are the moderators positioned?

In a dueling-moderator focus group, the moderators take opposite views to stimulate discussion and evaluate the strengths and weaknesses of differing perspectives. This approach fosters a dynamic environment where participants can engage with contrasting viewpoints, leading to a richer dialogue and more comprehensive insights. By having moderators represent opposing views, the session encourages participants to think critically and articulate their opinions more clearly. This method is particularly effective in generating diverse ideas and challenging assumptions, allowing for a deeper exploration of the topic at hand.

The other options, while they present interesting concepts about focus groups, do not encompass the essential characteristic of the dueling-moderator format, which is the deliberate positioning of moderators with opposing viewpoints to drive the discussion. For instance, having participants act as moderators or involving observers from different groups does not align with the core idea of creating a debate-like atmosphere. Similarly, the notion of having a lead moderator with a quality-check second moderator lacks the direct opposition that defines the dueling-moderator approach.